You’ve probably heard about the latest craze called Clubhouse. But, if you haven’t heard of it yet, it’s an audio-only social media app that uses that “exclusivity” feeling of invitation only.
I’ve listened and participated in some live events, like with Freelance Business Week.
Recently, I had a conversation about a possible collaboration. Neither of us had any idea what that may look like, but it led to an upcoming Clubhouse event.
So this Wednesday, May 12th, at 3 pm EST, I’ll be hosting along with my new collaboration friend, Dr. Laura Cobb. We’ll be talking about Sharing your Voice. Join the discussion.
We’re going to have honest conversations about what sharing your voice really means. Of course, we’ll also talk about writing a book and what that looks like for entrepreneurs like yourself.
While it’s a nice idea to think of social media posts as spontaneous glimpses into people’s lives and businesses, it’s not always the case.
Yes, there are spontaneous posts, but the reality is that creating posts does take some planning. After all, that’s what social media managers do all day, every day.
A piece of the puzzle is hashtag research. For example, one hashtag I came across on Instagram is #collaborationovercompetition.
It has nearly 260K posts with that hashtag. It strikes me as interesting that it’s not more popular, but 260K is a solid number, especially if you want your post to be seen (and noticed).
A positive note is that #womensupportingwomen has over 13 million posts! It’s great that a positive message like that is being recognized and used regularly.
How can we think more collaboratively vs. competitively and support each other as women, especially in business?
- Actively support each other’s businesses. Recommend clients to one another and refer people to women-owned/run businesses.
- Form collaborative relationships like co-hosting or participating in each other’s virtual events like online summits or guest speaking in each other’s group coaching programs.
- Buy their products or services. Nothing says support like dolling out your own money. Of course, only do this for products or services you’ll use and never put yourself in financial jeopardy to support another business.
One caveat to this last one: be cautious if it’s a service-based business. It may quickly turn sour if both sides aren’t clear on expectations and don’t have clear communication.
Until next time, stay safe, and I hope to see you on Clubhouse on Wednesday!
Want more inspiration? Join the Step, Step, Pick Facebook group.